Ethel’s Brew
What started as DDBs party piece at Cannes, went on to become one famous beer. Owned by Ethel Goldschmidt a character we used as the spokes person for a not so ordinary brew.
Featured on Creativity-Online, ADWEEK, FOX News a.o.
Featured on Creativity-Online, ADWEEK, FOX News a.o.









Credits
Role: Art direction, Digital design
Agency: DDB NY, LaunchPad program
ECD: Menno Kluin
Creative Directors: Carlos Wiggle, Aron Fried
Team: Shawna Klein, Katie Riddle, Charlon de Graav
Director: Mark Denton
2012