adicolor FW22’


Leaning into trying to figure out how to dress again post-covid. We celebrated self expression through the joyful process of re-invention and exploring a new you through new and fresh ways of styling adidas wardrobe staples. Rediscover Your Colors.



Agency: adidas
Role: Concept & Art Direction
Date: 06.2022

Creative Director: Nadege de Castro
Creative Lead: Constanze Bilogan
Senior Art Director: Charlon de Graav
Senior Writer : Rowena Wyles
AD en design:  Aya Zahra
PM: Julie Pusztai
Producers: Tiwi Magwenzi, Jess Reynolds
Photography: Daniel Roché
Styling: Tania Morenilla
Hair: Sophie Wortelboer
Make-up: David Koppelaar
Nails: Daniel Smedeman
Retouch: Loupe & Co
Production company: ROOFF

hello@charlondegraav.com
© 2026