Mars Minis - They’re People Treats
Mars Minis are perfect sized treats for people to enjoy in moderation, much like dog treats are given to dogs, not as a meal, but for a special occasion. They're people treats.
Eurobest shortlist / ADC merit.
Tennis
Mail
Credits
Agency: BBDO Düsseldorf
Role: Concept & Art Direction
Date: 11.2015
Chief Creative Officer: Darren Richardson
Creative Director: Karen Walker
Art Direction: Charlon de Graav, Tobias von Aesch
Copywriter: Penelope Abreu
Director: Eric Yealland